What I do

Shopify Services Built For Revenue

Every engagement is designed around one thing — shipping something that works for the business behind it.

Shopify Store Setup & Launch

Launch in 2–3 weeks

A complete, launch-ready store — products, payments, shipping, taxes and a theme built around your brand.

  • Store configuration end to end
  • Product & collection structure
  • Payments, shipping and tax rules
  • Pre-launch QA and go-live

Custom Theme Development

Pixel-perfect

Bespoke Liquid themes and Online Store 2.0 sections your team can edit without touching code.

  • Custom sections and blocks
  • Metafields & metaobjects
  • Dawn / Horizon customisation
  • Editor-friendly settings

Conversion Rate Optimisation

+43% avg. lift

Fix the leaks between product page and checkout — data first, opinions second.

  • PDP and cart optimisation
  • Upsells, bundles and cross-sells
  • A/B testing and heatmap review
  • Checkout & post-purchase tuning

Store Migrations

Zero data loss

Move from WooCommerce, Magento, Wix or BigCommerce to Shopify without losing rankings or data.

  • Products, customers and orders
  • 301 redirect mapping
  • SEO preservation plan
  • Post-migration monitoring

Custom Apps & Integrations

Built to fit

Private Shopify apps and integrations that connect your store to the tools your business already runs on.

  • Admin & Storefront API work
  • ERP, 3PL and inventory sync
  • Klaviyo, Recharge, Judge.me
  • Webhooks and automations

Speed & Shopify SEO

90+ PageSpeed

Faster stores rank better and sell more — technical SEO plus a measurable Core Web Vitals pass.

  • Theme and app bloat audit
  • Core Web Vitals fixes
  • Structured data & sitemaps
  • Collection and PDP SEO

Headless Commerce (Hydrogen)

Sub-second loads

React-based Hydrogen storefronts on Oxygen when a standard theme can't deliver the experience you need.

  • Hydrogen & Storefront API
  • Custom PDP experiences
  • Edge deployment on Oxygen
  • Design-system driven UI

Ongoing Shopify Support

Compounding value

A dedicated Shopify developer shipping fixes, features and CRO tests every single month.

  • Monthly feature releases
  • Theme and app updates
  • Campaign and launch support
  • Priority response times
My process

A Repeatable Path To A Better Store

No guesswork and no fluff — the same proven framework on every project.

  1. 01

    Discovery

    Understanding your products, customers and revenue goals.

  2. 02

    Store Audit

    A technical, UX and conversion review of your current store.

  3. 03

    Strategy

    A prioritised roadmap tied to revenue, not vanity metrics.

  4. 04

    Design

    Conversion-focused storefront and product page design.

  5. 05

    Development

    Clean Liquid, custom sections and tested integrations.

  6. 06

    Launch

    QA across devices, redirects, analytics and a smooth go-live.

  7. 07

    Optimise

    Ongoing CRO tests, speed work and new features every month.

Let's build

Ready to turn your idea into a working product?

Book a free 20-minute consultation and I'll map out the fastest path to launch — no strings attached.